Why You Should Consider A New Hire Welcoming Kit

Aug 2, 2024

Did you know that according to Gallup, only 12% of employees feel they have experienced a good onboarding experience? Onboarding is more than just filling out the mandatory HR paperwork and some tr...

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How to Choose Uniforms the Whole Team Will Love

Nov 12, 2021

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common &nd...

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The Power of Perceived Value

Apr 23, 2021

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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Sustainability & Environmental Responsibility: Why it Matters

Dec 9, 2020

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

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Lanyards: Everything You Need to Know

Jul 2, 2020

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

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5 Fail-Proof Ideas for Your Business Instagram

May 5, 2020

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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6 Books That Every Business Owner Should Read

Apr 28, 2020

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

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How to Juggle Work and Life Balance Like a Boss

Apr 21, 2020

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

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Why You Need Promotional Products

Apr 13, 2020

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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Graphic Design Terms Everyone Should Know

Apr 6, 2020

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

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How Promo Products Can Tell Your Brand's Story

Mar 16, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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How Promo Products Can Make a Lasting Impression

Mar 1, 2020

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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Advice for Getting the Most Out of a Business Trip

Feb 23, 2020

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

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How to Manage the Workload of a Leader

Feb 16, 2020

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

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Why You Should Be Having More Fun at Work

Jan 25, 2020

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

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6 Things You're Missing out on by Not Using Promotional Products

Jan 4, 2020

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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What Millennials Want (And How to Work With Them)

Dec 20, 2019

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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7 Ways to Instantly Make Your Website More User-Friendly

Dec 13, 2019

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

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Branding 101: What Makes a Brand Powerful

Dec 6, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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The Secrets to Attracting Ideal Customers

Nov 21, 2019

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...

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4 Ways to Improve Communication

Nov 7, 2019

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

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Your Guide to Promotional Shirts

Oct 16, 2019

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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5 Ways to Boost Employee Morale

Sep 25, 2019

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

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Your Brand Is Your Business - Market It!

Aug 27, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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5 Invaluable Marketing Books to Help Grow Your Brand

Aug 20, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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6 Things You're Missing Out on by Not Using Promotional Products

Aug 6, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Branding 101: Let’s Talk Logos

Jul 30, 2019

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

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3 Things Every Busy Professional Needs

Jun 2, 2019

If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...

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Graphic Design Terms Everyone Should Know

May 12, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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9 Useful Apps for Sales & Marketing Professionals

May 5, 2019

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

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4 Steps to #Winning Social Media

Apr 13, 2019

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across t...

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16 Ways Color Affects Your Branding and Marketing

Jul 1, 2019

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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